UTM Link Builder

Easily add campaign parameters to URLs so you can track custom campaigns in Google Analytics.

Website URL * The full website URL (e.g. https://www.example.com)

Campaign Source (utm_source) * The referrer (e.g. google, newsletter)

Campaign Medium (utm_medium) Marketing medium (e.g. cpc, banner, email)

Campaign Name (utm_campaign) Product, promo code, or slogan (e.g. spring_sale)

Campaign Term (utm_term) Identify the paid keywords

Campaign Content (utm_content) Use to differentiate ads

What is the UTM Link Builder?

Easily add campaign parameters to URLs so you can track custom campaigns in Google Analytics.